BRANDING
Company Identity Development
WLS Success Center
This branding project for a newly-formed LLC was a collaboration between a nutritionist and a therapist using the ketogenic diet specifically with weight loss surgery patients to control cravings.
We put together the color story, logo, website copy, email design, letterhead, business cards, social media, and managed the SEO.
My Fat-Fueled Life
This branding project for a newly-formed LLC was a collaboration between a nutritionist and a therapist using the ketogenic diet specifically with weight loss surgery patients to control cravings.
I assisted with the color story, logo, website copy, and document/handout design.
Seasonal Campaigns
Fourth of July Campaign
Turns out that a child-sized colonial costume will fit an Airedale! I’m not sure the costume shop was thrilled. The Fourth was a big event for this client.
We had two customer funnels for this campaign (B2B & B2C) which required delicate handling since we needed to start the promotion in May to allow plenty of time for brick and mortar stores to get stock in before the Fourth. We supported the sale with a series of emails, radio ads, and social media posts aimed at both audiences in careful sequence.
